Observe People Interacting With Products - Deepstash
Product Management Essentials

Learn more about product with this collection

Essential product management skills

How to work effectively with cross-functional teams

How to identify and prioritize customer needs

Product Management Essentials

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Observe People Interacting With Products

Observe People Interacting With Products

  • Pay attention to micro details and ask yourself why people react to your product the way they do
  • Observe their facial expressions as they try various aspects of your product, and try to spot moments when they're hesitant, confused, excited, etc.
  • In those moments, ask open-ended questions to better understand not just how they feel but, more importantly, why

10

65 reads

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How Do I Develop Product Sense ?

How Do I Develop Product Sense ?

  • Product sense is not something you need to be born with. It's a learned skill, just like any other PM skill.
  • You do need to develop your product sense muscle as you move up in seniority, and there are four ways to do so.

13

226 reads

Deconstruct Everyday Products

Deconstruct Everyday Products

  • Spend one or two hours a month trying out new products and deconstructing them to strengthen your intuition and identify common UX best practices and paradigms.
  • Observe yourself using everyday products to gain insight into people’s motivations and needs.

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57 reads

How To Tell If You’re Getting Better At Product Sense

  • As you get better at it, you will: Notice subtle things about products and people that you would have missed before
  • Anticipate non-obvious user problems
  • Develop higher-quality h...

10

26 reads

Learn From Great Product Thinkers

  • Every detail about the user experience matters
  • Spend time understanding user problems and framing them in a way that sets strong constraints for the team
  • Understand why a problem exists and frame it clearly
  • Identify enough constraints that only a few solutions wil...

10

22 reads

Be Curious About Changes In Technology And Your Domain

Be Curious About Changes In Technology And Your Domain

  • Changes in the industry create opportunities for launching new products that can address user needs in new ways.
  • There are two levels of emerging trends to keep track of: macro and micro
  • Macro: important platform shifts (e.g. web3, AR/VR, AI)
  • Micro: changes in reg...

11

32 reads

What Exactly Is Product Sense ?

  • Product sense is the skill of consistently being able to craft products (or make changes to existing products) that have the intended impact on their users
  • It relies on (1) empathy to discover meaningful user needs and (2) creativity to come up with solutions that effectively addre...

10

101 reads

Building Product Sense

  • Building empathy: Observe people interacting with products.
  • Deconstruct everyday products
  • Improving creativity: Learn from great product thinkers
  • Be curious about changes in technology and your domain
  • Use product sense to drive user value and business imp...

10

83 reads

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cynthfowl

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Conducting Great Interviews

  1. Do not immediately jump to questions focusing on the topic at hand.
  2. Coax, don't hammer. There will be times that the interviewee will have a hard time answering some questions.
  3. Make some questions open ended.
  4. Ask what you don't know.

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