While TikTok's sudden rise has proven the need for bite-size content, the popularity of video essays from new and old creators suggests that long-form videos are still needed.
One may argue that the video essay is in its golden era. Viewers are willing to indulge in user-generated content that is as long as multi-million dollar cinematic production by a major Hollywood studio, which was improbable a few years ago. People want to devote time to content they find interesting.
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