Quote by CHIP & DAN HEATH - Deepstash
Persuasive storytelling

Learn more about psychology with this collection

How to use storytelling to influence and persuade

How to create a compelling narrative

How to structure your story for maximum impact

Persuasive storytelling

Discover 49 similar ideas in

It takes just

7 mins to read

CHIP & DAN HEATH

“Defining moments shape our lives, but we don’t have to wait for them to happen. We can be the authors of them.”

CHIP & DAN HEATH

429

4.81K reads

MORE IDEAS ON THIS

CHIP & DAN HEATH

“Transitions should be marked, milestones commemorated, and pits filled. That’s the essence of thinking in moments.”

CHIP & DAN HEATH

429

6.65K reads

The Peak-End Rule of Defining Moments

Research has found that in recalling an experience, we ignore most of what happened and focus instead on a few particular moments.

When people assess an experience, they tend to forget or ignore its length—a phenomenon called “duration neglect.” Instead, t...

463

3.14K reads

Defining Moments

Defining Moments

Defining moments stand out, they influence us, cause us to rethink our direction, re-shape the trajectory of our lives.

We can engineer these moments—or at least create the conditions for them to emerge. To create more and more powerful defining moments,

455

3.5K reads

Practicing Courage

Practicing Courage

  • It is hard to be courageous, but it’s easier when you’ve practiced, and when you stand up, others will join you.  
  • Managing fear—the goal of exposure therapy—is a critical part of courage. 
  • Moments, when we display courage, make us proud. We never know when c...

416

1.6K reads

Elements That Create Defining Moments

Elements That Create Defining Moments

A defining moment must include at least one of these elements—it does not have to include all four.

  • Elevation: They rise above the everyday.
  • Insight: They rewire the way we understand ourselves—or the world.
  • Pride: They...

472

2.75K reads

Build Peaks

Build Peaks

Peaks don’t emerge naturally. They must be built.                

To elevate a moment, do three things:

  • First, boost sensory appeal.
  • Second, raise the stakes.
  • Third, break the script. (Breaking the script means to violate ...

438

2.19K reads

Moments of Pride

Moments of Pride

There are three practical principles we can use to create more moments of pride:

  • Recognize others
  • Multiply meaningful milestones;
  • Practice courage.

The first principle creates defining moments for others; the latte...

404

1.76K reads

Purpose and Passion

Purpose is defined as the sense that you are contributing to others, that your work has a broader meaning.

Passion is the feeling of excitement or enthusiasm you have for your work.             

414

1.8K reads

Stretch for Insight

Moments of elevation lift us above the everyday. Moments of insight spark discoveries about our world and ourselves. Moments of pride capture us at our best—showing courage, earning recognition, conquering challenges.

To produce moments of self-insight, we need to stretch: ...

415

1.86K reads

Deepen Ties

Deepen Ties

Responsiveness encompasses three things:

  • Understanding: My partner knows how I see myself and what is important to me.
  • Validation: My partner respects who I am and what I want.
  • Caring

411

1.79K reads

Thinking in Moments

Three situations constitute natural defining moments and deserve our attention:

  • Transitions seem so natural that they are almost always marked with some sort of “coming of age” rituals: weddings, promotions, the first day of school and the end of projects, etc.

433

2.17K reads

Multiply Milestones

Hitting a milestone sparks pride. It should also spark a celebration—a moment of elevation. (Don’t forget that milestones, along with pits and transitions, are three natural defining moments that deserve extra attention.) Milestones deserve peaks.

To identify milestones...

410

1.45K reads

CURATED FROM

CURATED BY

maxwellad

Solve the problem or leave the problem. But…… Do not live with the problem.

Related collections

More like this

We Can Choose What Drives Us. But We Don’t.

Seeing our lives as being driven is not new to psychology. Freud mapped out his 5 stages of development, that not only propel a child’s development but can shape the adult’s. And Maslow became famous for his Hierarchy of Needs, which moves up from the biological to self-actualizing. As these auth...

2 kinds of people

  • Those who believe they can make things happen. They are convinced that the outcome of their lives and careers is more or less in their own hands
  • Those who believe things happen to them. They sit around and wait for the bus to take them somewhere.

Three Tips for Making Better Decisions

Three Tips for Making Better Decisions

Have you ever made a decision that you later look back on and regret? This happens when we’re not aware of how we make decisions.

And that’s odd because the decisions we make, or in many cases not make, shape the outcome of lives. But many of us don’t know how we make decisions. By understa...

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving & library

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Personalized recommendations

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.

Email

I agree to receive email updates