Learn more about problemsolving with this collection
How to handle conflicts
How to identify and regulate emotions
How to develop self-awareness
Time pressure and Opportunity
Combining time pressure and opportunity is a potent sales tactic. Think of the Black Friday and Cyber Monday sales (time pressure) that lead us to spend more than we typically would on things (the opportunity).
It is easier to manipulate people when they feel under pressure and don't have the time to consider the facts.
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Misdirection
The age-old tactic of misdirection is employed to distract us from the real issue. Companies and governments even implement it: they release bad news on Fridays or before major holidays with the hope that the weekend will distract us from focussing on the issue.
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We get fooled regularly
People and businesses often use techniques to get us to do what they want. We go for the “buy two, get one free” offer at the drugstore, or buy the advertised special, even when it is not really needed.
While other people are responsible for the scams, the persuasion mostly happens i...
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Social compliance and Social proof
Social compliance refers to how we respond to people in authority or to those who have the appearance of competence and expertise.
Social proof refers to how we look for cues around us to know how to behave. This can be easily used against us by manipulating our environment t...
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Related collections
More like this
Cyber Monday competition
- For online stores, a similar tradition to Black Friday has arisen on the Monday following Thanksgiving. Cyber Monday is seen as the unofficial start of the online holiday shopping season.
- The idea is that consumers return to work after the Thanksgiving holiday weekend, ready to sta...
Black Friday and retail spending
- Retailers may spend an entire year planning their Black Friday sales. They use this event as their chance to offer special prices on overstock inventory and discounts on seasonal items, such as typical holiday gifts.
- Retailers also offer significant discoun...
Time pressure and procrastination
Leaving a task to the last minute may makes us feel like we are working faster to complete the task. However, it does not mean we work better.
Time pressure generally impairs performance because it limits thought and action. Parkinson's law suggests that "work expands so as to fill th...
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