Time pressure and Opportunity - Deepstash

Time pressure and Opportunity

Combining time pressure and opportunity is a potent sales tactic. Think of the Black Friday and Cyber Monday sales (time pressure) that lead us to spend more than we typically would on things (the opportunity).

It is easier to manipulate people when they feel under pressure and don't have the time to consider the facts.

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The Way Pressure Affects Decision Making

The Way Pressure Affects Decision Making

Making decisions under pressure can blur people’s judgment in at least three ways:

  • Under stress, we tend to behave as if we are under time pressure even when we’re not. We often have more time than we think.
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