Language Is A Gift For Advocates - Deepstash
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Language Is A Gift For Advocates

For anybody, really, in the business of persuasion: actual lawyers, politicians, advertisers, social media influencers. The phenomenon of strategic wording is second nature to all of us when it comes to defending a position—even young kids are masters at this.


182 reads


Language: The Enabler

In the middle of his career, Gluck abandoned his research because he no longer wanted to harm the animals, and he explained that the language he had learned as a scientist made it easier for him to commit the wrongs. He offered a warning: if you have to sanitize the language to describe w...


89 reads

Language Is Bad For Scientists

Language makes truth-seeking hard. Physicists have argued for more than a century as to whether it is possible to know reality, or whether we only ever deal with our descriptions of it—where these descriptions are necessarily framed in words. The physicist David Deutsch said that...


112 reads

Wait, What Did I Choose?

Suppose someone tells you that 600 people are hospitalized with a mysterious illness; your task is to decide between treatment options, but the trick is that they can describe the same option using different words. If they describe an option by saying “200 out of the 600 people will be saved,” yo...


100 reads


Language exerts hidden power, like the moon on the tides.



117 reads

My Goldmine Is Your Minefield

Effects like these are a goldmine for lawyers, but they are a minefield for judges, scientists, and anyone else who just wants to know what is true. The problem is that language never presents things as they really are.

This can have ethical implications. When the animal sc...


99 reads

What Goes In And What Comes Out

The more we learn about the power of human language—the degree to which it shapes our world and our thoughts with us hardly being aware—the more language demands respect and humility. A single language gives almost endless options for describing a situation in words. But each language is ...


99 reads

All The People, All The Lives

The literary critic Harold Bloom once said that the reason we read is that we can’t know enough people. Echoing this, the linguist Nick Evans wrote that the reason we learn other languages is that we can’t live enough lives.


103 reads

Framing And Being Framed

To build new knowledge about reality, and share that knowledge, we need words. But words are anything but objective. Different ways of framing a situation can nudge our thought processes in very different directions.


123 reads

Poke Or Tap

For example, two young kids are playing with blocks, and the structure they’re building crashes down. When an adult admonishes them, one kid says, “She poked it!” The other says, “I tapped it!” We could argue as to whether poke or tap was a more accurate description of the event, but the ...


149 reads


Language is the road map of a culture. It tells you where its people come from and where they are going.



111 reads

Language Is Overriding The Senses And Reshaping Reality

For example, one image was a hybrid between a crescent moon and the letter C. When the people who saw the label “crescent moon” were later asked to draw the image as accurately as they could from memory, they would draw something more like a crescent moon than the original. Those who saw...


185 reads


Language is the dress of thought.



104 reads

Language Can Control Us, But Only If We Let It

Language has immense power. It directs our attention, it engages our emotions, and it messes with our memory and reasoning. In short, we’re putty in the hands of language.

Like all things of power, language can used for good or ill. The ill in language is destructiv...


95 reads

Language Is A Stealth Technology For Influencing People

Every time you hear or read a description, you are allowing someone else to dictate your perspective on a scene. Their words direct your attention to certain aspects, and away from others. You are allowing them to frame how you understand it, and to aff...


260 reads

The Faulty And Faulting Verbal Description

This effect has been demonstrated in experiments where people will assign different degrees of blame depending on differences in wording. Imagine an insurance case about a fire in a restaurant, which was caused by someone bumping a table and a candle toppled over. If you use ...


128 reads

Strategic Wording Is Defending. Conscious *And* Unconscious

This principle of strategic wording fuels news and media commentary, where the same situation is described in radically different ways by different media outlets. We are all familiar with rioting versus protesting, or terrorists versus freedom fight...


110 reads


But if thought corrupts language, language can also corrupt thought.



117 reads


To have another language, is to possess a second soul.



112 reads

Lines And Labels

In a psychology study from the early 1930s, people were shown simple line drawings, and their task was to remember what they saw. Later, they were asked to draw the images from memory. The trick was that these drawings were ambiguous, and the experimenters put different labels on the dra...


242 reads

Our Words Overwrite Our Own Experience

Imagine that you and a friend witness a robbery. The police ask you to describe the perpetrator’s face as carefully as you can, but they don’t interview your friend. The next day, the police show both of you photographs of faces and ask you to identify the one you saw. Well, it turns out that bec...


426 reads

And We’re Left Holding (Re)shaped Versions. Often Made By Others

This overshadowing is happening every time we hear, see, or read something described in words. The reality being described is reshaped by language, and our mind now holds the reshaped version, not the reality. Because language is a constant presence, we t...


152 reads

This Rewriting Is Called The Overshadowing Effect

And experiments show that it not only affects our memories for faces, but also for accidents, colors, images, household objects, and even the tastes of different wines.

This feature of language has the advantage of ...


330 reads




“An idea is something that won’t work unless you do.” - Thomas A. Edison

Language for humans is like water for fish—it’s everywhere, but we hardly see it, and that creates an exploitable vulnerability.


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