Trust is a key factor in helping people connect with each other through conversation. We often make snap decisions and assessments about the person we are talking with and this involves identifying whether we think we can trust them.
This can happen within 0.07 seconds, and this decision can heavily influence the nature of the conversation. If we trust the person we feel safe and so able to share our views more candidly. Where distrust is involved, we can shut down and operate based on our assumptions.
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Let the conversation revolve around the person you’re talking to. This makes people feel like they matter and makes them more comfortable with you.
Don’t: Let your ego drive the conversation.
According to the author and psychologist Robert Cialdini, people resort to ‘fixed-action patterns’ in this fast-paced world, and authority plays a huge factor in the science of influence and persuasion. People listen to and trust an authority figure, as they are too busy to study everythi...
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