There are more sales techniques, methodologies, and frameworks than one could count. Most of them probably work when they are correctly applied, and then there are some that might even hurt the business rather than help it.
In the end, they are like exercise—the best approach is the one that works for you.
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Everything in life is sales. Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn or putting the cat out. Appealing to a “consumer's” inner child and applying a trial-by-error approach are two ways to make sales more effectively.
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Toddlers constantly try new things, unconcerned with failure. When they learn to walk, they don't think about how dumb they might look if they fall and the parents wouldn't punish them if they waren't successful either. The focus is always on the end goal, and the wins are always celebrated.
When Elon Musk interviews someone for a job at Tesla or SpaceX, he'll probably ask you: "You're standing on the surface of the Earth. You walk one mile south, one mile west and one mile north. You end up exactly where you started. Where are you?"
Most people correctly state the No...
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