Complexity is the major difficulty

Keyword difficulty is an SEO metric that estimates how difficult it is to rank for a keyword, based on the authority of the sites that already rank for that keyword. 

The higher the keyword difficulty, the harder it is to rank for that keyword.  

The metric on a scale of 1-10 takes in...

While simplicity can lead to innovative thinking, complexity is often used to impress rather than to help.

Complexity is not all bad. Some complexity is desirable. When things are too simple, it is often boring. The ideal level of complexity is a moving target - the more e...

In Living with Complexity , Professor Donald Arthur Norman wrote: “When things are too simple, they are also viewed as dull and uneventful. Psychologists have demonstrated that people prefer a middle level of complexity: too simple and we are bored, too compl...