2 Important Characteristics Of Good Design

Most designers are familiar with Dieter Rams’ principle “Good design is as little design as possible.”

Quote “it’s plain and simple” is a common phrase, but what does that actually mean?

In fact, many designers strive to create things with a “simple” design or even ones that are see...

When we desire a simpler life, we normally mean we want products and services to have fewer steps, fewer controls, fewer options, less to consider. But we also want all the features and capabilities. These two ideas are often at odds.

Life can be really complicated. We fac...

Product management and product leadership are people-first roles. Teams are made up of individuals who each bring their own personalities, perspective, and opinions. Understanding what makes people tick makes it easier to get the best out of them and identify when there is a problem.