Mottainai - Deepstash
Mottainai

Mottainai

Mottainai means respecting the resources we have, not wasting them, and using them with a sense of gratitude.

Uniqlo uses “Mottainai: Old Clothes, New Life” to achieve zero waste.

The concept invites us to be grateful and intentional about our actions and think of ways to help make this world more sustainable.

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