The Secret To Making People Follow You
To grow a meaningful audience online, it's critical that you give people a reason to follow you.
One of the main reasons is that they don't make a compelling case for why someone should follow them.
There is no objectively "right" way to design your social profiles.
Here's a 4-step checklist below to make sure you're giving your readers a reason to hit the "follow" button:
1. Banner image to achieve an outcome
2. Headshot to evoke a specific type of emotion
3. Tagline to clearly state what you do and who you help
4. Show off your deeper expertise through pinned Tweet & featured section.
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Our profiles: What we overlook on Twitter and Linkedin.
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