"If I accept average advice from average people living average lives, can I expect to be anything but average?"

MJ states that freedom is achieved by developing a business that follows specific guidelines: <ul><li>Control - Full control over your business</li><li> Entry - High barrier of entry for others</li><li> Need - People need what you are selling</li><li> Time - Business can run without you</li><li>Scale - Need ability to scale/ leverage</li></ul>

Freedom

<ul><li>Don't compare to others</li><li>Save</li><li>Spend/Earn ratio needs to be skewed towards Earn</li><li>Don't risk everything</li></ul>

On Staying Rich:

<ol><li> Take action</li><li> Assess and measure impact</li><li> Adjust for more impact</li></ol>

3 Steps to Achieve This

Your FTE or Fuck This Event is described as the moment where the clarity of your terrible situation hits you like a truck and you are motivated to take action regardless of potential barriers. This event is the catalyst for change in your beliefs and actions, redefining your life towards the goal of freedom For me, this occurred when I was working a job that I hated while being treated like shit by my employers (and b eing payed almost nothing). One particularly bad day (FTE) led to me quit and use my built up anger and motivation to start a business and begin on my path to freedom

Fuck This

<ul><li>STOP consuming so much garbage and become a producer</li><li> Don't focus on single events, follow the process (achieving your end results won't happen overnight)</li><li> Build a brand not just a company </li><li> Always keep learning and growing (having a growth mindset is important here)</li></ul>

Actionable Tips

"You figure out what you value in this life, and then you go for it. For me, it was freedom"

"Comfort is the killer of creativity"

Most people in life are controlled by the SCRIPT which is the life path that is taught to us at a very young age which leads to your enslavementGo to school, get a degree, get a job, buy a car, go into debt, work to get out of debt, retire at an old age, die. sounds depressing right?This 9-5 script is what makes you a MODEL citizen as described below.

You are (probably) Scripted 

(M)ediocre: Your objective is to survive, you live an ordinary life but you are comfortable(O)bedient: You don't think for yourself. Only following the popular opinion like a sheep you meander through life, trusting governments and news(D)ependant: You are owned by others. Debt, Corporations, Product/ Service providers and worst of all, Time(E)ntertained: Your mind is entertained by useless and uncontrollable consumption all the time untill you have no original thoughts and your soul is silent(L)ifeless: You are part of the walking dead. No ambitions, goals, dreams or optimisim for life

MODEL citizen

How to become UNSCRIPTED and live a FREE LIFE

What if Life Wasn't About 50 Years of Wage-Slavery, Paying Bills and then Dying? Tired of sleepwalking through a mediocre life bribed by mindless video-gaming, redemptive weekends, and a scant paycheck from a soul-suffocating job? Welcome to the SCRIPTED club— where membership is neither perceived or consented. The fact is, ever since you’ve been old enough to sit obediently in a classroom, you have been culturally engineered for servitude, unwittingly enslaved into a Machiavellian system where illusionary rules go unchallenged, sanctified traditions go unquestioned, and lifelong dreams go unfulfilled. As a result, your life is hijacked and marginalised into debt, despair, and dependence. Life's death sentence becomes the daily curse of the trivial and mundane. Fun fades. Dreams die. Don't let life's consolation prize become a car and a weekend. Recapture what is yours and make a revolutionary repossession of life-and-liberty through the pursuit of entrepreneurship. A paradigm shift isn't needed—the damn paradigm needs to be thrown-out altogether. The truth is, if you blindly follow conventional wisdom pushed by conventional people living conventional lives, can you expect to be anything but conventional? Rewrite life’s script: ditch the job, give Wall Street the bird, and escape the insanity of trading your life away for a paycheck and an elderly promise called retirement. UNSCRIPT today and start leading life— instead of life leading you.

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Life. Liberty. And the Pursuit of Entrepreneurship. Build A Business That Goes Beyond Paying Bills... It Changes Your Life. It is waking up in the morning and pinching yourself black-and-blue that OMG, this is my life, and it is freaking awesome.You live in your dream house, but there's no mortgage. No alarm clock, no boss, no bills. No claims on the day's time other than what you choose. It is making more money before breakfast than you made for an entire week at your last job. It is a crazy expensive car parked in your garage, a victorious symbol that your dreams no longer sleep in fantasies, but are awake with reality. Make no mistake, this life exists. I know, because it has been mine for nearly 20 years. And in a few short years, it can be yours as well. Better, you won't need 5 tedious decades of thankless jobs, buzz killing frugality, and patient investing with our trusted friends on Wall Street. Unfortunately, you have been SCRIPTED to believe that such a life is out of your reach, or only possible for a certain type of person. Someone with a certain college degree, a certain amount of VC funding, or a certain contact list of connected friends from Stanford. I am here to tell you, that none of it is true. While I have been entrepreneur most of my life, I am no one special. You won't read about me over at Tech Crunch or in some Silicon Valley newsletter. While I have been an internet entrepreneur since the old &quot;you've got mail&quot; AOL days, I have never been funded by venture capitalists, I have never had a payroll with more than 5 people on it, and I have never studied computer science at school.Despite this, I am able to create profitable businesses that create the type of UNSCRIPTED life described above. We are talking five- and six-figure monthly profits with valuations in the millions. Although I have had two successful exits, do not let that scare you; it is just a welcome side effect of the process.Make no mistake, UNSCRIPTED is not about some trendy new marketing tactic that becomes ineffectively overused within months. It's not about fifty-year stock-market fantasies or depriving yourself of life's luxuries; Amazon already has a gazillion books on such trash. I wrote UNSCRIPTED to change your life.It was written for you if life has become hopeless and dissatisfying. It is for you if your weekday is held hostage by the bribery of its paycheck. It is for you if you are sick of the suck and tired of the tiresome: the breakroom gossip, the office politics, the managerial butt-kissing, and whatever else boils when multiple human beings are tossed in a box and tasked with corporate minutia. It is for you if you yearn for the creative autonomy to pursue work that matters. It is for you if you have X-ray vision and can see what your parents cannot that life's formulaic, scripted template has become dated and flawed.But most importantly, UNSCRIPTED is for you if you have been an aspiring entrepreneur far too long, someone who cannot turn a corner, turn a break, or turn a profit. Someone who might already own a business, but like a job, it just steals time and barely keeps the bill-paying treadmill moving until next month.So, if you are ready for the challenge, get ready for a sh*t-your-pants revelation that everything you have been taught is bullsh*t. Legendary bullsh*t. Paradigm shift? Heck no. The problem is the paradigm itself. You have allowed the paradigm to set the rules, call the shots, and dictate the decisions. The problem is, you have allowed ordinary thinking preached by ordinary people to produce exactly that; an ordinary life. The paradigm shift is realizing the paradigm is sh*t.

MJ DeMarco is an accomplished writer whose work has resonated with readers around the world. MJ DeMarco has published several books that explore a range of topics, from fiction to nonfiction, and has received critical acclaim for the ability to weave compelling narratives. MJ DeMarco's writing style is known for its depth and authenticity, and has earned quite a loyal following of readers.

DAVID CHOE

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