What Are the Key Elements of Content Pillars? What Are the Examples?
Depending on your content marketing goals, there are three main types of pillar pages: the “Guide”, the “What Is”, and the “How-To.” We’ll look at examples of each type and see how they work.
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Content pillars are an essential part of a brand’s content strategy and they serve a fundamental purpose: they provide a comprehensive, authoritative exploration of a topic that a reader can get everything they need on that subject in one place.
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