The Psychology of Making Something People Love
Take, for example, Uber: From a pain perspective, the public was in a desperate need for a solution to decrease the pain of using cabs.
From a pleasure part, Uber addressed the need for independence, status, and safety. People are given the feeling that they are free to order a cab whenever they please and can be part of the VIP program. They can also view ratings of previous customers and know upfront what the costs will be.
SIMILAR ARTICLES & IDEAS:
Excitement is temporary
It could go on for only so long due to a condition of stability in the body.
Excitement is mental, but it...
Strong Emotion. Create shareable, viral content that is relatable to the the audience.
Progress. Reward people who always patronize your service or product to make them always go back to you.
Strong Feature Design. Consider the right color for your ads to enhance the sense of excitement of the audience.
Price. Establish a low price or make it look like it is. Have promos or discounts.
Limited Products. There is always a demand for seasonal or limited products.
.. .is defined as working with tools that don’t demand an immediate response.
Remote work has its own set of challenges (like different time zones) and is filled with distractions....
Asynchronous communication allows you to think and reflect before taking action.
While real-time communication is all-important, the global crisis and work-from-home culture have made us realize the productivity benefits of non-real time communication.
Constant video interaction is great to look as if you are working but isn’t the best use of your time. Rather than being on the video call for everything, it’s better to make a video recording of the particular action (in your own time) and let others see it when they can.
Use asynchronous video to be able to show your face and expressions when needed, getting in touch the real way in a remote setting. This leaves time for your 'deep work' activities.
... is imperative for every successful business. Poor communication inevitably causes misunderstandings, confusion and conflicts that hinder productivity and professi...
It helps to prevent misunderstandings and conflicts. It can help to defuse a potentially explosive dispute while bad communication can set it off.
Avoiding Difficult Conversations.
Reacting, Not Responding.
Not Keeping an Open Mind. Accept and respect differences, listen without judgment and consider all sides of an issue.