Try creating your own business cases.
Start with a side-by-side table. Is there a real business case there?
How would you describe the proposed investment in 100 words?
Some of your figures will probably be estimates. What are they based on? How did you calculate them?
What’s the worst question your customer’s accountant could ask you? How would you answer that? Write that answer down in the extra information section.
Now you have your business case written down.
Is it short? Is it sharp? Is it convincing?
Show it to a colleague for feedback.
What did your colleague think of it?
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