Social media rewards, like the number of views, comments or likes, engage us deeper into the virtual world, providing a sense of enjoyment via the 'dopamine' hits on the brain's pleasure center.
Social media occupies an average of 50% of the time spent each day with our smartphones.
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It rewards our enjoyable experiences (eating tasty food or doing fun things), Motivates us to repeat these behaviors by creating a feeling of pleasure forming addictive patterns.
How dopamine works:
According to a scientist, receiving likes, wonderful comments, and earning followers on social media release dopamine into our brains. These cause all the pleasure we feel when they happen. It causes our brains to expect and anticipate some forms of pleasure when we post on social medi...
It becomes so easily a habit because our brain craves these distractions - it's a mechanism in our mind called the 'novelty bias'.
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