Honing Your Platform In Three Steps

• Believe you already are what you want to be. And then start acting like it.
• Before others will believe what is true about you, you’ll have to believe it yourself.
• Multitasking is a myth. You can either create or react. But you can’t do both. Choose wisely.
• A brand is ...

• The professional shows up every day, ready to do the work.
• Do a document search for all uses of “that” and “very”—kill as many of them as possible. These words are rarely needed.
• Reread the piece. Cut as many adverbs as possible. These are words that typically end in -ly (lik...

Before starting your journey as a writer, you should ask yourself “What do I have to share with the world, and what makes me uniquely equipped to deliver this message?” The answers to these questions will help you determine where your readers are, and the medium you can use to reach them.

L...

Every writer needs a platform to showcase their work, and the internet, with all its glamour and ego-centric clutter, is today’s world stage.

Just because you are a writer does not mean you should only produce written content. You can also use audio (podcasts) and video as long as you keep ...

People often associate ”brand” with a fake persona. When they do, it simply means that the brand failed. Your brand should be an extension of you. It will never represent all of who you are. However, it does represent how readers remember you. It is important to feel comfortable in your brand to ...

You might think that an author’s looks are not important for their success as writers. However, your brand is the sum of many factors – looks included. These factors come together to create a voice that readers can trust to deliver books that they love.

Choose a style that is suitable for y...

Once you’ve established your platform, designed your brand, and figured out your niche, it’s time to think about how to get people to come to you. Remember that no matter how relevant and important your writing is, it’s your job to connect people to your content through channels.

Become act...

When choosing your brand’s name, you have to ask yourself two things: Is this name unique? Is this name memorable? For some people, it can be as simple as using their first and last names. For others, it might be more effective to have a pseudonym.

Do your homework. Check if the name you ch...

Many writers get discouraged while struggling to find their place in the endless sea of emerging writers. Their mistake is that they are waiting for other people to discover them.

Don’t wait to be picked. Instead, pick yourself by creating your reader platform and launch yourself into your ...

The most crucial aspect of your brand as a writer is your voice. This includes the voice you use in your books, your social media posts, your website, interviews, etc.

Most writers don’t get to choose their voice. Again, it is important to keep your voice consistent. After all, your voice i...