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Guidelines For Successfully Installing Ideas

If you accept that your number one task as a speaker is to build an idea inside the minds of your audience, here are four guidelines for how you should go about that task:

  1. limit your talk to just one major idea
  2. give your listeners a reason to care
  3. build your idea, piece by piece, out of concepts that your audience already understands
  4. make your idea worth sharing

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MORE IDEAS ON THIS

The #1 Task Of A Speaker

Over the past 12 years, Chris Anderson has had a ringside seat, listening to many hundreds of amazing TED speakers. He’s helped them prepare their talks for prime time, and learned directly from them the secrets of what makes for a great talk.

And even though these ...

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Limit Your Talk To Just One Major Idea

Ideas are complex things; you need to slash back your content so that you can focus on the single idea you’re most passionate about, and give yourself a chance to explain that one thing properly. You have to give context, share examples, make it vivid. So pick one idea, and make it the li...

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Brains Sync

During a talk, X number of people, many of whom have never seen each other before, are finding that their brains are starting to sync with the speaker’s brain and with each other. They’re literally beginning to exhibit the same brain-wave patterns. They’re not just feeling the same emotio...

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Human Software Update: New Ideas Installation

That’s why ideas really matter: if communicated properly, they're capable of changing, forever, how someone thinks about the world, and shaping their actions both now and well into the future. Ideas are the most powerful force shaping human culture.

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Our Ideas Are Our OS

What is an idea anyway? Well, we can think of it as a pattern of information that helps us understand and navigate the world. Ideas come in all shapes and sizes, from the complex and analytical to the simple and aesthetic.

Our minds are teeming with ideas, ...

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Make Your Idea Worth Sharing

Ask yourself the question: “Who does this idea benefit?” And be honest with the answer. If the idea only serves you or your organization, then, sorry, it’s probably not worth sharing. The audience will see right through you. But if you believe that the idea has the potential to brighten u...

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Give Your Listeners A Reason To Care

Before you can start building things inside the minds of your audience, you have to get their permission to welcome you in. And the main tool to achieve that? Curiosity. Stir your audience’s curiosity. Use intriguing, provocative questions to identify why something doesn’t make s...

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Build From Your Listeners’ Ground Up

You use the power of language to weave together concepts that already exist in your listener’ minds - but not your language, their language. You start where they are. The speakers often forget that many of the terms and concepts they live with are completely unfamiliar to their a...

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Ideas Teleport

If we could look inside the speaker’s brain, we would see billions of interconnected neurons in an impossible tangle. But if we looked closer, we would see that a few million of them are linked to each other in a way which represents a single idea. And incredibly, this exact pattern i...

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CURATED FROM

CURATED BY

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“An idea is something that won’t work unless you do.” - Thomas A. Edison

There's no single formula for a great talk, but there is a secret ingredient that all the best ones have in common. TED curator Chris Anderson shares this secret - along with four ways to make it work for us.

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