Formula 1: twice the size of the nearest rival
The first linguistic rule concerns the frequency of a language's most frequently used words. This is known as Zipf's rank-frequency law and holds that the relative frequency of a word is inversely proportional to its frequency rank. In other words, the most frequently used word will be twice as often as the second most commonly used word, three times as often as the third most frequently used word, and so on. For example, the most common word in English is seven percent of all the words we use. The next most common is about 3.5 percent.
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The sheer scale of application and versatility of these laws is remarkable. The laws discovered in linguistics have applications in ecology, microbiology, epidemiology, demography, and geography.
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