Building Presentations Stage 5: Delivery - Deepstash

Building Presentations Stage 5: Delivery

The final stage is delivery, when we finally put all of the preparation into practice. This is where our fears and nerves can really kick in, so it’s essential to be prepared and to focus on the how of delivery as well as that well-crafted content, those ethos and pathos factors.


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“An idea is something that won’t work unless you do.” - Thomas A. Edison

On presenting, appealing, persuading, influencing and communicating, and on seeing presentations as an ebb and flow caused by our own gravity, a tide under our control and to our service, not the other way around.

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Building Presentations Stage 2: Arrangement

In this stage, we’ll marshal our old friends ethos, pathos and logos to craft and structure what we want to say. Flintoff encourages us to focus on what he calls “Really Interesting Proofy Evidence Stuff”, creating an outline or summary of the main argument and how it’ll...

Florian Mueck’s 5 Dimensions Of Persuasion

Florian Mueck’s 5 Dimensions Of Persuasion

So far, so good. But when it comes to creating and delivering a presentation ourselves, it’s useful to think about how these classic modes of persuasion might be used in practice.

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