Understand What Success Means To Your Customers
The more information you can gather, the better.
It’s important to remember that effective customer success addresses each customer’s specific goals and definitions of success.
But if you have a general idea of what your customers are after, you’ll be able to build it into your product and be better prepared to start the customer success process.
Send out short email surveys when people sign up for your service. Call leads and customers to ask about their goals. Talk to people at conferences and events. Get in touch with your contacts in the industry.
10
127 reads
CURATED FROM
IDEAS CURATED BY
Generalist. Great minds discuss ideas, average minds discuss events, small minds discuss people.
The idea is part of this collection:
Learn more about marketingandsales with this collection
How to analyze churn data and make data-driven decisions
The importance of customer feedback
How to improve customer experience
Related collections
Similar ideas to Understand What Success Means To Your Customers
Gain an Understanding of What Customers Want
Collect the voice of the customers at risk.
This will help you be aware of many important things including the reason your customer bought your product, why they stuck around, and what made them cancel. The following methods and campaigns can be used to learn more about your customers:
Focus: Prioritize Customer Experience First
• Understand customer needs deeply. Prioritizing customer experience begins with a deep understanding of their needs and preferences. Steve Jobs emphasizes starting with the customer to ensure a successful product. How can you better understand your customers’ needs tod...
Reach out to people from your industry
Platforms like LinkedIn and Twitter can be used to find people in your field or industry you want to work for. Look at their profile for anything similar that you can connect with, such as similar goals or interests.
Then reach out. Ask if you can have a bit of their time to ask s...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates