Willing To Be Contrarian

Memorable people understand that stories stick. Those that can match a story with a message are more notable.

Use language to create a mental picture. Those around you will remember your words as if they were shown pictures.

There is a difference between talking and doing. Those who consistently exceed expectations and always looking for ways to improve are remembered and valued.

Our brains generally react first to outside stimuli like danger, security, or pleasure. 

When you approach another person, ask yourself what you can provide them to help protect them, make them more successful or safe, even feel better about themselves because they know you and what you...

In a world where vocabulary has narrowed down, those with a strong vocabulary stand out. Language should not be used for snobbery, but rather for creating a better understanding by using the right words.

Incorporating analogies and a dynamic turn of phrase can keep your vocabulary color...

People will likely forget up to 90 % of what you communicate. It means they are likely to forget your brand, your message, your call to action.

To become forgettable can kill your career. Remaining on people's minds requires you to become part of what they consider valuable. ...

The brain likes to move toward patterns. Doing something unexpected will break the norm and make you memorable.

For instance, instead of the usual email, send a hand-written thank-you note. Or dress differently to everyone else.