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5. Repetition
Rhythm is the repetition of elements in a design. This can create a sense of movement, excitement, or calmness.
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4. Proportion
Proportion is the relationship between the size of different elements in a design. It can be used to create a sense of harmony or balance.
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"Good design is actually a lot harder to notice then poor design, in part because good designs fit our needs so well that the design is invisible"
DONALD A. NORM
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8. White Space
White space is the area of a design that is not filled with any visual elements. It can be used to create a sense of balance, emphasis, or movement.
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1. Emphasis
Emphasis is the use of visual elements to create a focal point in a design. This can be done through the use of contrast, size, color, or placement.
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3. Contrast
Contrast is the use of opposites to create visual interest. It can be used to create a focal point or to emphasize certain elements of a design.
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6. Unity
Unity is the sense of a whole that is created when all of the elements of a design work together. This can be achieved through the use of repetition, rhythm, color, or shape.
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Conclusion
The fundamentals of design can be used to create a wide variety of designs, from simple logos to complex websites. By understanding these principles and elements, designers can create effective and visually appealing designs that communicate their message clearly and effectively.
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Fundamentals Of Design
There are some common fundamentals which are always used in design
- Emphasis
- Balance
- Contrast
- Proportion
- Repetition
- Unity
- Movement
- White Space
We can one by one...
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2. Balance
Balance is the distribution of visual weight in a design. There are two types of balance: symmetrical and asymmetrical. Symmetrical balance creates a sense of stability, while asymmetrical balance creates a sense of movement and interest.
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7. Movement
Movement is the illusion of motion in a design. It can be created through the use of lines, shapes, color, or texture.
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The fundamentals of design can be used to create a wide variety of designs form simple logos to complex websites.
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6. Unity
Unity is the sense of a whole that is created when all of the elements of a design work together. This can be achieved through the use of repetition, rhythm, color, or shape.
Basic Graphic Design Principles
Repetition
- Definition: Repetition is simply repeating a single element many times in a design.
- Importance: To create a sense of unity and consistency throughout a design.
Contrast
- Definition: The difference between two or...
Understanding the elements and principles of art and design
The elements and principles of art and design are the foundation of the language we use when we speak about art.
- The elements of art are the visual tools an artist employs to create a composition: The elements are li...
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