The shift from traditional - Deepstash
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The shift from traditional

The goal of the traditional workout video was weight loss and fitness. More recently, there has been a switch in fitness videos.

It is now more focused on an intimate and interactive experience with your favorite fitness vlogger.

14

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Taking workouts online

  • Fitness studios realize the potential of live streaming videos of classes and videos.
  • Standalone services, such as Flex Tv, provide online access to live high-intensity interval training workouts and yoga classes.

The revenue comes from advertising share and spons...

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126 reads

Vloggers and brands

Fitness vloggers are able to attract a mass audience and use their influence to introduce products to their viewers. They are picky about the products they introduce and want only to promote something they would use themselves.

A study by a marketing platform found that 92% of people p...

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80 reads

Fitness vloggers

Fitness vloggers

There are more than 30 million fitness videos on YouTube alone and many more on other social media platforms.

Upcoming fitness instructors can publish and gain a following without a star status, a fancy studio or expensive equipment, by recording and editing their workouts.

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390 reads

CURATED FROM

IDEAS CURATED BY

camille_aa

Mental health is health. Meditation nerd.

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Other curated ideas on this topic:

Taking Instructions From Coaches

  • Engaging with instructional videos, whether it is a fitness workout or a cooking class, is leaving many people overwhelmed, annoyed and even angry.
  • Many experience a sense of intrusion, and cannot follow the deluge of rules and orders thrust upon them.
  • There is also a lack...

Feedback: The Old Way Is Not Working

The traditional method of feedback, the one-way, isolated, episodic interaction in which the manager politely uses the sandwich approach to focus on past mistakes is not working any more.

An interactive two-way communication is key, in which genuine, sincere and meaningful...

Tiktok: The Hottest New Kid On The Block

Tiktok: The Hottest New Kid On The Block

Although it’s one of the newest social media outlets, TikTok is now one of the most popular. This year alone, it has already surpassed Twitter in the number of active users and has completely changed the way we create and consume video content.

Creating videos on TikTo...

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