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Although it’s one of the newest social media outlets, TikTok is now one of the most popular. This year alone, it has already surpassed Twitter in the number of active users and has completely changed the way we create and consume video content.
Creating videos on TikTok is easy. But more complex videos with better production and editing are going viral faster. Because of its sudden growth in popularity, businesses and entrepreneurs are utilizing the platform.
MORE IDEAS FROM THE SAME ARTICLE
TikTok has become a massive trend. Combined downloads on Apple App Store and Google Play have passed 2 billion. And there are over 500 million active users on the app every month.
The biggest concern with any social media effort is whether or not your ideal customer is there. And though TikTok’s demographic originally consisted of ages 16 - 24, that is changing every day. So don’t be fooled into thinking it’s just for Gen Z because 2020 changed everything....
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