Persistent, consistent, and frequent stories, delivered to an aligned audience, will earn attention, trust and action.
SETH GODIN
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"This is Marketing" delivers the message that marketing success comes from creating and focusing on the needs of Tribes rather than spamming everyone possible.
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Why right habits are important
Success requires consistent aligned action... and the right habits ensure you keep taking meaningful action even when feeling unmotivated or uninspired.
Habit-
- frees up focus for other things by putting actions on autopilot.
How to Get Action
- Win their confidence by deserving it – by your sincerity, being properly introduced, being qualified to speak on your subject, and telling the things your experience has taught you.
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- Capture their attention.
- Earn their trus...
Our relationship with stories
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When participants remain engaged with a story and see characters overcome conflicts, they will empathi...
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