“Being memorable boils down to inducing chemical pleasure. When you produce dopamine during a conversation, you not only give your partner more enjoyment, you are also assigned more significance, which increases your memorability.
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The more one seeks to rise into height and light, the more vigorously do ones roots struggle earthward, downward, into the dark, the deep — into evil.
As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. This is the first comprehensive, science backed, real life manual on how to captivate anyone—and a completely new approach to building connections..
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When we experience pleasure, the body releases dopamine that binds to receptors in the body, which gives us a sense of intense excitement. It can be a problem as it can lead to addictive behavior.
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