Ads build memory links, increasing future sales.
• “Memory links mean customers remember you first.”
54
244 reads
CURATED FROM
IDEAS CURATED BY
Today's readers, tomorrow's leaders. I explain handpicked books designed to transform you into leaders, C-level executives, and business moguls.
How Brands Grow by Byron Sharp reveals the science behind brand growth, debunking myths and giving data-backed strategies that drive long-term brand success.
“
Similar ideas to Investment in Advertising
Too many sales professionals start their pitch in the weeds. Google Cloud ads start with the big picture. For example, here are the first sentences in one of Google's ads as it appear in NYT.
"Google Cloud is helping the Home Depot with solutions to customers' small projects."
College is often described as an investment in the future. You pay upfront so you can benefit for years afterwards. According to research, as of 2011 a college degree delivered an inflation-adjusted annual return of more than 15 percent, which is a good deal.
Howev...
GOAL
Provide your potential customer with more detailed information to set you apart from the competition and help build their trust and confidence in your brand.
STRATEGIES
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates