Our Digital Image
People who want to hire us, invest in our companies or collaborate with us increasingly look at our digital footprints on LinkedIn, Facebook, Google and Twitter to ‘profile’ us.
As we go more and more online, the way we are perceived digitally, in our display pictures, zoom videos, emails and social media provides a mountain of data for humans, and machines to make judgements about our personal and professional attributes.
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Pre-Impressions
First impressions are now increasingly the Google/Facebook/Instagram search results. Our Linkedin profile, for instance, is a place hundreds of would-be recruiters make snap judgements, even before meeting us.
Their own preset notions and expectations cloud their decision, and our online p...
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