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Motion is a form of procrastination. It's easy to be in motion and convince yourself that you're still making moving forward and making progress. You think, “I’ve got conversations going with four potential clients right now. This is good. We’re moving in the right direction.” Or, “I brainstormed some ideas for that book I want to write. This is coming together.”
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When you’re in motion, you’re planning and strategizing and learning. Those are all good things, but they don’t produce a result. Action, on the other hand, is the type of behavior that will deliver an outcome.
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It helps clarify the difference between SYSTEMS and GOALS:
One of my biggest pet peeves when it comes to the startup ecosystem is the number of startup coaches out there spouting the same recycled wisdom from Steve Blank or the Lean Startup about how you have to “ get o...
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