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Ideas from books, articles & podcasts.
The element of surprise is something creative professionals do not have in their radar, as they are having the ‘constraints’ of knowledge, expertise, skill and past experience to start any work.
Real creativity is borne out of a certain ignorance, being oblivious of the boundaries that surround us. One has to see a creative process with fresh eyes and without the usual constraints and assumptions.
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When we start something with a preconceived notion, we stifle any creative process. An open-mindedness combined with a willingness to experiment can provide us with a pleasant surprise in the final outcome, as we embrace the unexpected and are open to where the process takes us.
Creativity becomes a moving, living thing when it is set free, and one has to incorporate multiple perspectives and ideas to foster and nurture the plant, facilitating the blossoming of something unique and truly innovative.
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