Fixed action patterns
Such patterns reduce brain strain by allowing us to act without thinking in every situation.
This can also be used for duping us.
We perceive things which are presented one after the other differently than those shown in isolation.
i.e. Cloth sellers will try to make the buyer buy the most expensive item on their list first.
The rule states that we are more likely to say yes to someone we know or like. This is called as the liking or friendship pressure.
People are well aware of the liking and friendship pressure, some people do not mind; others do but are not sure how to avoid it.
It is not necessary for the friend to be present in person for the compliance to happen, often just mentioning the name of a friend is enough.
❤️ Brainstash Inc.