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Travel restrictions and safety concerns irrevocably changed the ability for companies to bond with clients and customers. Many companies still are trying to figure out a good way to connect with clients over virtual platforms.
The lack of in-person interaction makes it much harder for seasoned salespeople and customer-relationship managers to "read the room." It results in missed opportunity and causes a loss in the ability to discover new and transformational ideas and products together.
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Because remote work is likely to persist in some form, business leaders charged with nurturing customer relationships must find a new way to build and grow transformational partnerships.
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There are certain personality archetypes in every business partnership.
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