The “bias blind spot"

This is the failure to recognize the impact of bias on your own judgment.

Despite the extensive research and data supporting the existence of our cognitive biases, many of us disagree and even ignore the effects of bias in our lives even when we’re fully aware of it.

When we see someone else do something, we sometimes think we could do better, and probably recognized the food taste in a more objective way. The problem is that most of us are suffering from various biases, like the common bias blind spot: We think we are less biased than others.

Confirmation bias is a common tendency to self-promote and validate our own beliefs. Most controversial issues have people who are for or against the given topic, and tend to look at points that support their existing belief patterns.

Daniel Kahneman, a Nobel prize winning...