Taste today is a big business - Deepstash

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Taste today is a big business

  • Online marketing strategies have become very sophisticated. The Internet uses a huge amount of data collected from clicks to produce a taste fingerprint for every consumer that uses a Web site or app.
  • Customer reviewing is lay expertise and not trustworthy. We often find ourselves identifying with one-star hotheads. We want to know if things go wrong, how bad it will be. High number ratings may reflect "positivity bias."

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MORE IDEAS FROM THE SAME ARTICLE

Two factors that influence our taste are social consensus and familiarity. We need time and help to appreciate a work of art.

Any action that entails a choice also entails a preference, for example, what to read, what to wear. We try to find work we like, entertainment we like, people we like.

With the Internet, we do not see reality. We're seeing what the algorithms want us to see. We spend half our days in the digital mall without borders doing work and errands.

The Internet won't replace everything, and one day something else will replace the Internet. Then we will all be used to it, and we will miss it when it's gone.

We often don't like what we say we like. We come to enjoy things we thought we hated and we are poor at predicting what we will possibly like.

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