Example: The coffee stamps that indicate a person is just two coffee purchases away from earning a reward triggers more coffee consumption.
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Marketers use this to nudge us towards buying a certain product or service, providing us with a goal that is almost within our grasp.
Example: When enrolled in a buy ten get one free coffee program, the person who has just one coffee to complete ten, is motivated...
Working for extended periods with full concentration and no distractions, on a single task requires:
Creative artists, in dance, art or music are often commercialized to the hilt. Some argue that the purity of creations is tainted if the end goal is to amass many followers or to earn lots of money. Art, according to them, should just be for art’s sake.
The truth is somewhere in the middle...
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