Learn more about communication with this collection
The history of fashion
The impact of fashion on society
The future of the fashion industry
What is Communication?
Aristotel defined Communication as:
- Ethos - Who are you?
- Pathos - Why does this matter to me?
- Logos - How are you going to get this logic across?
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As an engineer with an official degree in software engineering, I am primarily interested in science and technology. I enjoy reading literature of many genres, and I especially like those from human behavior, sociology, history, and, should I say, science
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3 elements of a persuasive presentation
... that are core to making it a success, according to Aristotle: Persuasion requires appealing to ethos (trust), logos (intellect), and pathos (emotions), no matter who your audience is.
The art of presenting ideas
Aristotle’s distinction between three aspects of rhetoric:
- Your logos or logic: your reasons, the facts of the matter as you see them.
- Your pathos or emotional appeals to listeners.
- Your ethos, your identity or posture
Building Presentations Stage 2: Arrangement
In this stage, we’ll marshal our old friends ethos, pathos and logos to craft and structure what we want to say. Flintoff encourages us to focus on what he calls “Really Interesting Proofy Evidence Stuff”, creating an outline or summary of the main argument and how it’ll...
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