Loss aversion - Deepstash

Loss aversion

Men feel the good less intensely than the bad.

(A psychological theory by which a loss is more painful than a gain is pleasant.)

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asimhusanovic

As an engineer with an official degree in software engineering, I am primarily interested in science and technology. I enjoy reading literature of many genres, and I especially like those from human behavior, sociology, history, and, should I say, science

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A Lesson in Loss Aversion

A Lesson in Loss Aversion

Sometimes, it is hard to let go of something valuable without realizing that letting go is greater than we think. 

Sometimes, a loss can feel more powerful than a gain of the same magnitude and vice versa. Considering the pain of a loss – or euphoria of a gain – can weigh heavily on futu...

Loss aversion

It's our tendency o focus on losses rather than gains. 

That makes people who are more prone to feel regret less likely to take risks.

Loss Aversion

Losing something we already have is twice as much pain than gaining the same. This skewed feelings towards loss is known as loss aversion.

Expectations always dampen the feelings of happiness, always setting us up in advance for a dose of disappointment.

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