Keep reading for FREE
1. Relatable backstory
The first tactic that contrepreneurs will often use is to tell you a “rags to riches” backstory.
For example, many people selling “get rich quick schemes” will talk about how they struggled with their own finances in the past.
This is an effective marketing tactic because it builds an instant connection between the seller and their victim, and how they are the best person to help them overcome the challenge.
6
27 reads
MORE IDEAS ON THIS
6. Time and availability limits
The final piece of the Contrepreneur Formula is time and availability limits.
Most people will wait to make a purchasing decision until something forces their hand.
Putting a countdown timer on a special discount, bonus, or claiming that there are only 50 spots available in your progr...
6
17 reads
Takeaways
The Contrepreneur Formula uses a set of psychological tricks to sell scams to people who are desperate or disadvantaged.
The point at which marketers and entrepreneurs cross the line into contrepreneur territory is when they start creating false success stories, promising results they canno...
6
17 reads
3. Promise extraordinary results
Once the contrepreneur has demonstrated that they were once just like you, it’s time for a product pitch that promises extraordinary, unrealistic results.
Want to quit your job and make a million dollars this month instead? Buy my product.
Want to lose 50 pounds in three weeks? Pull ...
6
19 reads
Contrepeneurs (Aka fake Gurus)
If you’ve spent any time online in the last decade, you’ve likely seen an ad that promises to teach you the “shortcut” to getting rich, losing weight, or attracting the mate of your dreams.
These “free” events are nothing more than a sales pitch in disguise.
6
49 reads
2. Personal success story
Success in the contrepreneur world is often demonstrated with expensive sports cars , mansions, private jets, and an entourage of gorgeous models.
This works because of a concept called “wishful identification.
These “success stories” are lies. Fake gurus have been caught renting mans...
6
23 reads
5. Heavily discounted product
When they pitch their product, contrepreneurs will dramatically inflate their product price so that they can offer what appears to be a massive discount.
This is a sales tactic called “price anchoring.”
The idea is to make your prospect believe that the product you are selling is wort...
6
18 reads
MORE LIKE THIS
Meetings as Commitment Devices
Sometimes we use meetings as commitment devices: that is, mechanisms to help make sure people follow through on their promises. An external deadline (like a meeting with your boss) can be an effective motivator — but the meeting itself is often unnecessary, with ...
Ready for the next level?
Read Like a Pro
Explore the World’s
Best Ideas
200,000+ ideas on pretty much any topic. Created by the smartest people around & well-organized so you can explore at will.
An Idea for Everything
Explore the biggest library of insights. And we've infused it with powerful filtering tools so you can easily find what you need.
Knowledge Library
Powerful Saving & Organizational Tools
Save ideas for later reading, for personalized stashes, or for remembering it later.
Start
31 IDEAS
Start
44 IDEAS
# Personal Growth
Take Your Ideas
Anywhere
Organize your ideas & listen on the go. And with Pro, there are no limits.
Listen on the go
Just press play and we take care of the words.
Never worry about spotty connections
No Internet access? No problem. Within the mobile app, all your ideas are available, even when offline.
Get Organized with Stashes
Ideas for your next work project? Quotes that inspire you? Put them in the right place so you never lose them.
Start
47 IDEAS
Start
75 IDEAS
My Stashes
Join
2 Million Stashers
4.8
Stars
5,740 Reviews
App Store
4.7
Stars
72,690 Reviews
Google Play
samz905
Don’t look further if you love learning new things. A refreshing concept that provides quick ideas for busy thought leaders.
“
Shankul Varada
Best app ever! You heard it right. This app has helped me get back on my quest to get things done while equipping myself with knowledge everyday.
“
Sean Green
Great interesting short snippets of informative articles. Highly recommended to anyone who loves information and lacks patience.
“
Ashley Anthony
This app is LOADED with RELEVANT, HELPFUL, AND EDUCATIONAL material. It is creatively intellectual, yet minimal enough to not overstimulate and create a learning block. I am exceptionally impressed with this app!
“
Ghazala Begum
Even five minutes a day will improve your thinking. I've come across new ideas and learnt to improve existing ways to become more motivated, confident and happier.
“
Giovanna Scalzone
Brilliant. It feels fresh and encouraging. So many interesting pieces of information that are just enough to absorb and apply. So happy I found this.
“
Laetitia Berton
I have only been using it for a few days now, but I have found answers to questions I had never consciously formulated, or to problems I face everyday at work or at home. I wish I had found this earlier, highly recommended!
“
Jamyson Haug
Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.
“
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving & library
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Personalized recommendations
—
—
FAQ
Claim Your Limited Offer
Get Deepstash Pro