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What makes Obama's speeches memorable
- Transcendence. By using concrete and tangible language, he can transport audiences to another place and actually paint a portrait that they can see in their minds’ eye.
- Repetition. Used artfully, it helps to clearly emphasize one idea and make it memorable.
- Gestures and voice. He uses gestures to punctuate nearly every sentence. He also uses his voice effectively: He slows it down, lowers his volume, and pauses for impact.
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![Barack Obama: A Master Class in Public Speaking [Video]](/_next/image?url=https%3A%2F%2Fd3t70bohx4vuj7.cloudfront.net%2FsoQHc6NK3hhbZZz9E97ALSHIMUbU-1978GUJ9dh-3wE%2Fresize%3Afill%3A500%3A0%2Fgravity%3Asm%2FaHR0cHM6Ly90aHVtYm9yLmZvcmJlcy5jb20vdGh1bWJvci82MDB4MzE1L2h0dHBzJTNBJTJGJTJGYmxvZ3MtaW1hZ2VzLmZvcmJlcy5jb20lMkZ0aHVtYm5haWxzJTJGYmxvZ18xMjQzJTJGcHRfMTI0M18yMjI2X28uanBnJTNGdCUzRDEzNTg3ODkwODg&w=3840&q=75)
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