Old truth: You are competing with your competitors.
New truth: You are competing with the last best experience your customer had.
Think hyper-personalised experiences. Now that companies have their personal data, people want anticipatory, personalized experiences across the entire customer journey.
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Digital marketing at dentsu. Invested in the symbiosis of marketing, psychology, and design. Photographer at heart.
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When they have an excellent customer service experience, 38% of consumers want to tell their friends about it. Unsatisf...
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