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Managing People

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Managing People

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Make it automatic

Make it automatic

Defaults can be used by firms and policymakers to make beneficial behaviors easier and more automatic. During the first wave of COVID-19, Amazon and other employers automatically sent free masks to all employees. These changes can be very beneficial, especially for the poor and vulnerable.

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Remove options that are worse for all employees

Remove options that are worse for all employees

Another effective tool to reduce inequities and improve decisions is to eliminate options that are inferior to other options in every way, which are called dominated options.

Like other nudges, removing these options benefited people with low socioeconomic status most becau...

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Think about vulnerable employees when choosing the default option

Think about vulnerable employees when choosing the default option

If one option is better for rich and experienced people while another is better for vulnerable individuals, use smart defaults, which pre-select different options for different people to try to benefit all people.

When that is not possible, always choose the option that benefits vulnerable ...

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Remove sludge

Remove sludge

Employees often face overly complex decisions with too many options, paperwork burdens, or hard-to-understand terms. These burdens, sometimes called sludge, almost always harm vulnerable and low-SES people most.

In many cases, firms can reduce or remove these burdens, or at...

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CURATED FROM

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heisenberg

Digital marketing at dentsu. Invested in the symbiosis of marketing, psychology, and design. Photographer at heart.

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