Focus on attention over information
Information is primarily about data and facts, while knowledge is mainly about applying information. For example, it is a fact that the average hedge fund underperformed the market over the last decade. Knowledge would be to use that information to form an investing strategy.
Most people obtain a lot of information because it's easy - a post on social media, a short video, an article, etc. However, it serves no real purpose because it lacks direction and application.
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