Grab attention at the beginning, and close with a dynamic end.
When you start, use a startling statistic, an interesting anecdote, or a concise quotation. Conclude your speech with a summary and a strong statement that your audience is sure to remember.
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[D]eliver details in the middle, the thesis at the beginning and end.
If you start with the nitty-gritty, you’ll lose your audience. Grab your audience with a hook (like a story or a compelling statistic), then share your main thesis. What is your point and why...
Your close is what the audience will remember. Don't shuffle and say "Umm, that's it." At the very least, add a strong last line and say "thank you."
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