Product to do the audience filtering

The ad-tech ecosystem is a bewildering variety of middlemen & complexity (agencies, trading desks, demand-side platforms, network exchanges, yield optimization, rich media vendors etc):

• Users suffer from digital pollution: they have lost their privacy and have...

After you brainstorm, you may have many initiatives. After you hit product-market fit, you need to allocate responsibility across teams and empower them to work without the leadership knowing everything. Thematic org areas include:

• Core product: How to make typical u...

It’s tough to assess how much of the current environment is temporary, and that some companies will experience a permanent shift in how they do business.

Advice to early-stage startups: Put your head down, build your product…. You see where the world is in 12 months when y...