20 STASHED IDEAS
If you want to improve the UX, you should put yourself in the shoes of the customer. Try to live what he/she is living. Over time, working on a product, we lose the sense of touch with the customer. We lose our emphaty.
The players in the finite game just see their goal. The players in the infinite game play on the long term, to remain in the game as long as they can.
The difference in this 2 mindsets can be seen in this era, with the covid. The brands that played long-term, thinking about the client and not their own benefit, will keep their clients in this hard times
❤️ Brainstash Inc.