Aaron Curtis (@aarocurt) - Deepstash

Aaron Curtis

@aarocurt

Magazine features editor

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The Elevator Pitch

An elevator pitch is a 30-second description of what you do and the products or services you sell. The goal is to make a connection between you and the listener, be it a potential investor or a recruiter at a job interview.

Also known as an elevator speech, it should take...

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The Elevator Pitch: All You Need To Know

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Content Intelligence

Content intelligence is the process of using software that combines machine learning and AI in order to conduct market research about the effectiveness of specific types of content that will help marketers to create a high-quality content strategy.

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Creating Shared Success Measures

There are three steps in order to ensure progress toward a shared destination:

  1. Ensure that you have created an actual and shareable objective. Having a well-articulated stretgy will deliver value to the business.
  2. Define what success means to all of you. By doing so, you will ge...

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Create a New Bucket

Your bucket’s name is the name of your website, project, client or web application that you are building. I named mine “AngularJS Single Page Website” to remain concise for our example blog.

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What Snapchat works for

  • “Personality-based” businesses 
  • People with large, pre-existing audiences on other platforms 
  • Individuals — “solopreneurs” 
  • Casual users 
  • Brands with a shit ton of money 

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