A lot of times, business health and growth can be at odds with each other because you can trade health for more growth. Looking at the CAC/LTV ratio in combination with Revenue is healthy because it considers both. It also gives you a common reference across the whole business.

💎 CAC/LTV ratio in combination with revenue

The throughput funnel for a team is a function of:<ul><li>Velocity: how many feature experiences are you putting out per engineer per week? Example at Airbnb: 1 test/engineer per week.</li><li>Success rate: for 100 experiments, how many are a statistically significant winner that you’re going to roll out? A good benchmark is a 20-30% success rate</li><li>Average Impact: if you have a 30% success rate, what’s the average impact over these? A more established company like FB might have a +1% average impact that drives a lot of revenue. More earlier stage companies should have a much higher average impact. </li></ul>

💎 The throughput funnel

👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: https://prdct.school/3yzh4SS Find out more about us: https://bit.ly/38Ue3lR 💻 ABOUT THE SPEAKER: Michael employs a high-velocity, methodical, battle-tested process which identifies and executes on business growth opportunities through product features and marketing channels. Currently, he’s Senior Product Manager of Growth at MasterClass, which launched in 2015 and is a fast-growing, Series D stage San Francisco-based company that gives millions of people access to courses taught by the foremost masters in their field. Michael and his team are responsible for making MasterClass.com the best experience possible. Prior to his current role, Michael was a Product Manager at DOSH, a leading cash-back shopping app, backed by PayPal. Read full bio 👉 https://bit.ly/35Ib8e3 ABOUT US: Founded in 2014, Product School is the global leader in Product Management training with a community of over one million product professionals. Our certificates are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon. Designed to fit into work schedules, our live, online classes are held in the evenings or on weekends to ensure that both instructors and students can maintain their full-time jobs. You’ll learn how to build digital products from end to end, lead cross-functional teams and land your next product job or promotion. See our upcoming courses here: https://bit.ly/38Ue3lR In addition to classes, we host daily online events with top industry professionals about Product Management. Click here to see what we have coming up: https://bit.ly/3f9mfjj We are committed to pushing the product management industry forward. We published the Amazon bestseller, The Product Book (Get your copy here: https://bit.ly/3faCLiY) host over 1,000 free events per year, The Proddy Awards, and ProductCon, the largest multi-city conference in the world for product managers. #ProductManagement #ProductSchool #Upskill #TechEducation #Business #ProdMgmt #PMCertificate #ProductManager #Product #PM #IT #Management #PMP #FinTech

Gems on fundamentals about revenue growth and testing by an expert from MasterClass. 

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🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 
💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 
📷 Check us out on Instagram: http://bit.ly/2eHmfJp 

Get the presentation slides here: https://prdct.school/3yzh4SS
Find out more about us: https://bit.ly/38Ue3lR 💻

ABOUT THE SPEAKER:
Michael employs a high-velocity, methodical, battle-tested process which identifies and executes on business growth opportunities through product features and marketing channels. Currently, he’s Senior Product Manager of Growth at MasterClass, which launched in 2015 and is a fast-growing, Series D stage San Francisco-based company that gives millions of people access to courses taught by the foremost masters in their field. Michael and his team are responsible for making MasterClass.com the best experience possible. Prior to his current role, Michael was a Product Manager at DOSH, a leading cash-back shopping app, backed by PayPal. 

Read full bio 👉 https://bit.ly/35Ib8e3

ABOUT US:
Founded in 2014, Product School is the global leader in Product Management training with a community of over one million product professionals.

Our certificates are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon. 

Designed to fit into work schedules, our live, online classes are held in the evenings or on weekends to ensure that both instructors and students can maintain their full-time jobs. You’ll learn how to build digital products from end to end, lead cross-functional teams and land your next product job or promotion.
See our upcoming courses here: https://bit.ly/38Ue3lR

In addition to classes, we host daily online events with top industry professionals about Product Management. Click here to see what we have coming up: https://bit.ly/3f9mfjj

We are committed to pushing the product management industry forward. We published the Amazon bestseller, The Product Book (Get your copy here: https://bit.ly/3faCLiY) host over 1,000 free events per year, The Proddy Awards, and ProductCon, the largest multi-city conference in the world for product managers.

#ProductManagement #ProductSchool #Upskill #TechEducation #Business #ProdMgmt #PMCertificate #ProductManager #Product #PM #IT #Management #PMP #FinTech

Product School is the global leader in Product training with a community of over two million product professionals.

All of our instructors are Product Leaders working at top Silicon Valley companies including Google, Meta, Netflix, Airbnb, Uber, and Amazon. 

Designed to fit into the work schedule of busy professionals, all certifications are taught live online in small cohorts.

Our methodology incorporates the hands-on activities, real-world case studies, tools, and frameworks needed to build digital products from end to end and lead cross-functional teams. Students receive personalized instructor feedback and career coaching to get a product management job or promotion.

In addition to the public certifications, Product School offers custom training for companies seeking to boost revenue by upskilling their teams and retaining top performers.


Webinar: Growth Optimization: Metrics & Frameworks by MasterClass Sr PM, Michael Berliner

💎 CAC/LTV ratio in combination with revenue

💎 The throughput funnel

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