Iker T.'s Key Ideas from The Three Laws of Performance
by Steve Zaffron, Dave Logan

Any change initiatives to address the problem backfires because the perception of the people stays the same.

The first step toward transformation is to acknowledge your reality illusion, i.e. realize that you’re not seeing things as they are, but simply as they appear to you.

Our language shapes our perception.

How a situation occurs, arises in language. Most people don’t realize the profound impact of our language on our thoughts, feelings and behaviours. Language is much more than our spoken/written words. It also includes our body language, tone of voice, facial expressions, and other forms of self-expression.

What’s “unsaid but communicated” tends to have a much bigger impact on our performance than our spoken words. Our unspoken assumptions, fears, doubts, hopes, expectations, regrets, etc. affect what we consider to be possible, important, relevant, or appropriate.

To change your future, you must first change your language.

Future-based language transforms how situations occur to people.

People who are unwilling to change their views will have a negative outlook on life, as they expect things to stay the same.

• Descriptive language describes past events, issues, data etc. It’s useful for looking backwards to spot trends or to analyze what happened.
• Future-based language (or generative language) can be used to craft a totally new vision that replaces the default future.

You can’t paint a new future if your canvas is already full. You need to create space and ideally start on a blank page.

Many executives suffer from lagging sales, declining employee morale and other problems. These issues often arise because they don’t know how to fix them. They just try some things out, but those solutions only work for a while before another problem arises.

To truly change your company’s dynamics, apply the Three Laws of Performance:

• Don’t blame employees or products;
• Focus on goals rather than methods;
• Think in terms of systems instead of events.