The Zwicky box: a powerful method for problem solving and creativity - Deepstash

Keep reading for FREE

Boost your creativity with a systematic approach

Boost your creativity with a systematic approach

You may want to create an online course or write an article but find it difficult to generate ideas.

If you feel stuck, the Zwicky box is a practical approach to creating many unique ideas by breaking the problem into categories, adding value to each category, and combining these values.

45

442 reads

The man behind the Zwicky method

The man behind the Zwicky method

Swiss astronomer Fritz Zwicky was a prolific 20th-century scientist. He wrote over three hundred articles, ten books, held fifty patents, developed jets and rocket propulsion systems, and discovered dark matter. He found over a hundred supernovae, and coined the term "supernova". He received the Gold Medal of the Royal Astronomical Society in 1973 for his work in astronomy and also received the Medal for Freedom in 1949 for his innovation.

His secret sauce for his creativity, problem-solving and ideation is the Zwicky Box (or “morphological analysis”).

45

158 reads

Increasing the efficiency of your brain x 100

Zwicky stated that his method could increase the efficiency of our brains 100 times.

He believed that if we could "free ourselves from our pedestrian patterns of thought and learn to think morphologically, the future could be shaped by our images."

When it comes to solving problems, our brains often jump to familiar solutions. For example, if your phone is low on power, charge it. But we often stop when we have a few solutions. Only when all possible solutions are exhausted can we find diverse answers and select the best possible solution.

44

167 reads

How to create your own Zwicky box

How to create your own Zwicky box

  1. Define your categories. Take a similar existing solution, list each part, then turn it into a category.
  2. Add the values. If you have difficulty in creating values, try looking for inspiration from existing solutions,
  3. Create unique combinations. Pick from each category and link the values together. Continue to create these combinations even if you don't see anything valuable at first.

If you have a Zwicky box with five categories, and each category contains five values, you can have 3125 unique combinations. From there, you can pick one or two high quality, innovative ideas.

49

168 reads

Using the Zwicky box in your everyday life

The Zwicky box can be applied to everyday life, for example:

  • Creativity. You can use the Zwicky box from story planning to content creation.
  • Innovation. You can use it for market innovation, business model creation, product development, and prototyping.
  • Decision making. Use the Zwicky box to help with strategising, financial modelling, and daily decision making.
  • Brainstorming in a team. Everyone on the team can contribute to creating and filling the Zwicky box.

43

138 reads

CURATED BY

berpo

Charity officer

Ready for the next level?

Read Like a Pro

stash-superman-illustration

Explore the World’s

Best Ideas

200,000+ ideas on pretty much any topic. Created by the smartest people around & well-organized so you can explore at will.

An Idea for Everything

Explore the biggest library of insights. And we've infused it with powerful filtering tools so you can easily find what you need.

Knowledge Library

Powerful Saving & Organizational Tools

Save ideas for later reading, for personalized stashes, or for remembering it later.

# Personal Growth

Take Your Ideas

Anywhere

Organize your ideas & listen on the go. And with Pro, there are no limits.

Listen on the go

Just press play and we take care of the words.

Never worry about spotty connections

No Internet access? No problem. Within the mobile app, all your ideas are available, even when offline.

Get Organized with Stashes

Ideas for your next work project? Quotes that inspire you? Put them in the right place so you never lose them.

Join

2 Million Stashers

4.8

Stars

5,740 Reviews

App Store

4.7

Stars

72,690 Reviews

Google Play

Sean Green

Great interesting short snippets of informative articles. Highly recommended to anyone who loves information and lacks patience.

Ashley Anthony

This app is LOADED with RELEVANT, HELPFUL, AND EDUCATIONAL material. It is creatively intellectual, yet minimal enough to not overstimulate and create a learning block. I am exceptionally impressed with this app!

Shankul Varada

Best app ever! You heard it right. This app has helped me get back on my quest to get things done while equipping myself with knowledge everyday.

samz905

Don’t look further if you love learning new things. A refreshing concept that provides quick ideas for busy thought leaders.

Ghazala Begum

Even five minutes a day will improve your thinking. I've come across new ideas and learnt to improve existing ways to become more motivated, confident and happier.

Laetitia Berton

I have only been using it for a few days now, but I have found answers to questions I had never consciously formulated, or to problems I face everyday at work or at home. I wish I had found this earlier, highly recommended!

Jamyson Haug

Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.

Giovanna Scalzone

Brilliant. It feels fresh and encouraging. So many interesting pieces of information that are just enough to absorb and apply. So happy I found this.

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving & library

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Personalized recommendations

FAQ

Claim Your Limited Offer

Get Deepstash Pro

BLACK FRIDAY

75% OFF | 1-Year Pro Subscription

Claim Offer